Hard Times
Finding and Keeping Employment in Hard Times
Once it was your market, now it is theirs: employers can pick and
choose.
Now more than ever you’ll need clear focus and a
winning edge.
If you’re looking for work you need to be
prepared,
practiced and punchy.
If you are in work and want to stay that way, you need to pay
attention to
your value to the organisation and
ensure you get recognition.
Know your product. You are what you are
promoting. Know your strengths, skills and values. Just as
importantly, know your weaknesses and how you manage them.
Know your audience. Know who you are
talking to, what they want to hear, what will attract attention and
impress.
Know your pitch. Know what you are
offering, your value proposition. How you’ll put your message
across. How you’ll field the difficult questions in a strong and
confident manner.
More than ever this is a time for career coaching, preparation and
practice to meet the challenges and beat the opposition.

The Career Clinic
Edgecliff Centre
Level 5,
203-233 New South Head Road
Edgecliff, NSW 2027,
0417 447 242 or 02 9328 1349
tony@freshperspectives.com.au